News

20.01.23
20.01.23

Urgency and scarcity in eCommerce

Have you ever felt the urge to buy something immediately because you were afraid it would sell out or the deal would expire? If so, the learn here more about this.

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03.01.23
03.01.23

4 reasons why Facebook ads are helpful for e-Commerce businesses

Are you an e-commerce business looking to increase sales and reach a wider audience? Look no further than Facebook Ads! Here are 5 ways they can help your business succeed: Targeted advertising: Facebook Ads allows you to target specific groups of people based on their interests, behaviours, and location, ensuring that your ads are seen […]

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02.01.23
02.01.23

5 ways How podcasts can benefit you e-Commerce business

Podcasts can be a great way for e-commerce businesses to reach new audiences and connect with potential customers. Here are some ways that podcasts can benefit your business: Increase brand visibility – Podcasts can help increase your brand’s visibility and reach by introducing your business to a new audience. Build credibility – By appearing as […]

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01.01.23
01.01.23

Let’s talk about UGC

UGC refers to any content created by users, such as photos, reviews, or videos, that feature your products. Here are 4 reasons why UGC is a great asset for e-commerce businesses: Social proof: UGC helps to build trust and credibility for your brand by showing real people using and enjoying your products. When potential customers […]

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31.12.22
31.12.22

What to do with NEGATIVE customer feedback?

What to do with negative customer feedback? As an e-commerce business, it’s inevitable that you’ll receive some negative customer feedback at some point. Here are some tips for how to handle it: Stay calm and professional – It can be easy to get defensive or upset when someone has a complaint, but it’s important to […]

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30.12.22
30.12.22

4 Tips for SEO

Are you wondering why nobody is visiting your page? SEO or search engine optimization is one of the most important factors if you want to attract new customers. So, how can you optimize your SEO content to be seen? 1. Use ALT text for images ALT stands for alternative text. Images with alternative text give […]

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29.12.22
29.12.22

5 ways How TikTok can benefit your business

If you’re an e-commerce business, you might be wondering how TikTok can benefit you. Here are 5 reasons why it’s worth considering it as a marketing platform: Reach a younger audience: TikTok is popular among younger generations, making it a great way to reach this demographic. Low-cost advertising: TikTok offers affordable ad options, making it […]

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28.12.22
28.12.22

4 reasons Why you should switch to an Instagram business profile

Are you using Instagram for your business? If not, you’re missing out on some major benefits! Here are the top four reasons to switch to a business profile: Insights: Get valuable data about your followers and how your posts are performing. Promotion: Easily promote your products or services and drive sales. Connection: Connect with potential […]

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14.12.22
14.12.22

What is FOMO and how to use it?

In the business space FOMO is a common acronym, but do you know what it stands for and how to use it? FOMO or fear of missing out is a commonly used tactic in marketing. Using this tactic brands can make their customers feel indirectly pressured to buy their products. How can you use it? […]

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10.12.22
10.12.22

What is influencer maketing?

Influencer marketing means that a brand is collaborating with an online influencer to market their products or services. (Influencers – persons, who have a dedicated social following and are viewed as experts within their niche). Why is influencer marketing useful? Given the fact, that there are many different social media platforms and consumers are able […]

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08.12.22
08.12.22

What are the top 4 benefits of e-mail marketing?

We know that you must have heard that e-mail marketing should be left in the past, but what if we told you that it’s not true? 1. Generating traffic to your site You have made amazing content on your page, for example, a blog, but how can you let your customers know about it? E-mail […]

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06.12.22
06.12.22

TOP 3 E-COMMERCE trends for 2023

1. Brand marketing on TikTok TikTok currently has the highest growth rate of all social media platforms. It’s important to note, that most TikTok users are Gen Z, meaning content shouldn’t be as informal as on Facebook. Follow the trends, be creative and fun and you will catch the eyes of Gen Z. 2. Product […]

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